What Is Your Biggest Social Media Concern/Question?

Amber Gold Marketing’s Social Media Corner

What is your top social media question?

While networking, during client meetings, and general discussions, I am asked a variety of social media questions. I decided to create a poll so that I can gauge the top concerns and questions of my audience so that I can work towards answering each of them in a comprehensive way to make social media less confusing or overwhelming for the average person.

What is your top concern or questions? What would you like to learn more about? Which platforms do you use most frequently and why?

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Follow Amber Gold Marketing on Facebook for additional insight and tools for social media, marketing techniques, and public relationsVisit Amber Gold Marketing website for business marketing, public relations, and social media networking how to tipsFollow Amber Dixon on Stumbleupon for marketing tips, techniques, public relations, ideas, and Utah event Follow Amber Dixon, Amber Gold Marketing, on bitly for marketing techniques and social media toolsVisit Amber Dixon on Google+ website for business marketing, public relations, and social media networking how to tipsSubscribe to Amber Gold Marketing, social media tool, how to public relation, social network, learn more

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Are Facebook ‘s New Sponsored Ads and “Like” Advertisements Worth It?

My Facebook “Likes” Were Removed Right After My Ad Expired”

Strange or not? The last day of my “promoted” posts on Facebook netted 30 “likes”, and then right after the promotion was over the “liked” individuals were gone. How do you feel about Facebook’s promoted post’s? Real or not?

Most, if not all, social media platforms are attempting to monetize what was once “free.” Granted, I believe that we all expected this to happen, but I wonder how effective this new monetization is for businesses wanting to reach their target markets.

Out of curiosity I ran a test with my own business, Amber Gold Marketing, and several of my clients. It was rather easy to set up an ad and define the target markets. It even appeared to be effective with increasing the number of “likes” that was the desired goal. Here is where it get’s interesting.

Within two (2) days of the promotions ending on all accounts, the “likes” obtained from the ads were suddenly “unlikes” proving that the campaign was not effective after all. It was not only on my campaign, but the five other campaigns I ran for my various clients.

So, is paying for promoted and sponsored posts worth the money spent? I would say “no.” In fact, I believe that strategic posts to gain organic “likes” and reach are more beneficial for companies.

What is your opinion? Real or not?

–Amber

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View Amber Dixon’s and Amber Gold Marketing, LLC’s other profiles on:

Follow Amber Gold Marketing on Facebook for additional insight and tools for social media, marketing techniques, and public relationsVisit Amber Gold Marketing website for business marketing, public relations, and social media networking how to tipsFollow Amber Dixon on Stumbleupon for marketing tips, techniques, public relations, ideas, and Utah event Follow Amber Dixon, Amber Gold Marketing, on bitly for marketing techniques and social media toolsVisit Amber Dixon on Google+ website for business marketing, public relations, and social media networking how to tipsSubscribe to Amber Gold Marketing, social media tool, how to public relation, social network, learn more

Non-profits Need Our Love

Benefit Concert to Help End Domestic Violence in Utah

No Harm Done, Utah, June, Benefit Concert, Domestic Violence, concert, ellee duke, jefferson montoy

I have had the amazing opportunity to work with a non-profit organization standing up against domestic violence in Utah. No Harm Done is hosting a benefit concert featuring local Utah music artists, who will also be performing original songs specific for the event, to donate to the Utah Domestic Violence Council. What a phenomenal cause, and a cause that is very dear to me and the founder, Jefferson Montoya, of No Harm Done. In February of 2013, a friend from High School murdered his wife, and then himself, for reasons no one will ever know. Their four small children were in the home at the time, and I am sure will try to answer the question, “Why?”, their entire lives.

Domestic violence is a real problem, and a problem where many people are affected. Why would we not support an organization that is trying to end this type of tragedy? I am a sponsor of the June event, and I encourage my viewers, and the community, to help us support the individuals who want to assist those who are affected by domestic violence.

The benefit concert hosted by No Harm Done will be held June 1st and the details are below:

The benefit concert, which is open to the public, will begin at 6:00 p.m. at the University of Utah’s Olpin Union Ballroom on June 1st, and will be featuring top talents like Ellee Duke, John VanWagner, and Jefferson Montoya. Tickets are $10 per person and can be purchased at http://noharmdone.eventbrite.com/,  as well as advanced copies of the CD and donation opportunities.

The organization is also looking for corporate sponsor who will receive many benefits as a result. To learn more about sponsorship, please contact: Jefferson Montoya at (702) 885.4426, Jefferson@jeffersonmontoya.com, or visit the group’s Facebook page at: http://www.facebook.com/noharmdoneconcerts. More information is also at:  http://fundly.com/noharmdone.

Let’s assist with this cause!

–Amber
Marketing and public relations consultant assisting businesses by filling the marketing and public relations gap. Want to learn more about how we can help you grow your business? Learn More about AGM

Visit Amber Gold Marketing’s and Amber Dixon’s Other Profiles On:

Follow Amber Gold Marketing on Facebook for additional insight and tools for social media, marketing techniques, and public relationsVisit Amber Gold Marketing website for business marketing, public relations, and social media networking how to tipsFollow Amber Dixon on Stumbleupon for marketing tips, techniques, public relations, ideas, and Utah event Follow Amber Dixon, Amber Gold Marketing, on bitly for marketing techniques and social media toolsVisit Amber Dixon on Google+ website for business marketing, public relations, and social media networking how to tipsSubscribe to Amber Gold Marketing, social media tool, how to public relation, social network, learn more

Add Your Website to Search Engine Lists – An SEO Requirement

Submit Your URL to Search Engines and Increase Online Visibility

Many individuals, who are not SEO experts, are not aware that he or she must submit website URLs to search engines. Having a website is not enough to be search-able; even if you are keyword conscious. Once you have created your website or blog, you must go to Google, Bing, and Yahoo to submit your links to increase its online visibility.

Although you do need to create accounts, it is FREE to submit your URLs.
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Electronic Press Kit, Website, and Press Release Delivered for Two Talented Singer/Songwriter’s

Two Clients, Two Very Different Marketing Projects, Both Completed and Delivered

I have been very busy working on two major marketing projects using very different marketing techniques. I was able to use both my marketing and public relations experience to complete these projects requiring creative development, with some HTML coding, and press release writing.

Ellee Duke electronic press kit and website for singer/songwriter in Utah

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Remember to Cross-Promote Your Online Activities

Cross-Promote Or Miss Out On Opportunities
cross promote social media sites and profiles

I was asked to evaluate a company’s Facebook account today, and although they have an outstanding blog, a significant number of followers on their Twitter account, and a strong social media presence, their accounts are not being cross-promoted. This is a mistake that many businesses and individuals make when social networking.

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